Small Business Branding for Conscious Brands
Why Notion is My Favorite Project Management Tool as a Designer
As a small business owner, I get it. Getting organized is hard, especially with so many options out in the market. When I started my business back in 2019, I was overwhelmed by the options. So much so that for a few years I hopped around from platform to platform. Asana, Trello, ClickUp, Airtable, Notion, Basecamp...I’ve tried them all. Ultimately though, the platform that I ended up sticking with was Notion.
How I Decided to Become a Designer
Today I wanted to get a little bit personal with you. Many of you may not know my story of becoming a designer, but I thought it would be fun to share how I got here! It was a long and windy road, so strap yourself in for the ride. We’re going to go way back and start the journey in childhood.
How to Add a Favicon to Your Squarespace Website
A custom favicon is an important but often overlooked detail on your website. It can make the difference between your site looking DIY version custom built. But wait, what is a favicon? In this post I’ll share what a favicon is, why a favicon is important, how to create one and how to add one to your Squarespace website.
How a Template Remix Actually Works
When it comes to web design, it can be confusing to figure out what the best type of service works for you and your business. Take my own business, for example. I offer both Template Remix sprint services and custom Website Wizardry services as well.
How an Affirmation Practice Can Improve Your Business
Have you ever practiced affirmations? They’re a tool used to shift your mindset and improve the way you think about yourself and the world around you. For me, I’ve found that they’ve had profound effects on my business over the course of time. I’ve honestly been surprised by this revelation because when I started practicing affirmations I didn’t think I’d see any tangible results.
Why You Should Invest in Brand Photography for Your Business
When you’re at the point in your business where you’re looking to invest in web design, it’s important to make sure you get the most out of your investment. You don’t want to spend thousands of dollars creating a site that is lackluster. That totally defeats the purpose of the investment!
The 5 Most Common Mistakes I Notice on Websites
As a web designer, I spend a lot of time looking at websites. It’s one of those things that I both love and dread doing. Why? Because if a website is amazing, it is such a fun experience. And if it’s bad, well, it’s not. That being said I’ve looked at so many websites over the course of time that I thought I’d share some of the most common mistakes I typically notice on websites.
Brand Names Dos and Don’ts
Have you ever thought about the name you’re using for your business? I’m sure you have. Naming can be such a tricky and nuanced part of the business building process. Your name is going to be something that sticks with you—hopefully—indefinitely moving forward.
Diary of a Human Being: Following the Intuitive Pull
I am starting a new series on the blog. As you can probably tell from the title above, it’s called Diary of a Human Being. This is going to be an off-the-cuff series where I go all-in on a topic that I feel like discussing. There won’t be an agenda. There won’t be an outline. There won’t even be research (unless I feel like diving into research.) The idea is that I will discuss from my heart and share what’s on my mind. There won’t be any goal to the posts themselves except self-expression.
Is Squarespace, Shopify, or WordPress right for you?
When it comes to building a website, it can be super daunting because there are so many options out there. Should you build a site from scratch or should you use a builder? Or maybe a CMS will be better for you? What about open-source versus a contained system? It can be difficult to discern which option will be right for you and the current stage of your business.
Should You Create a Custom Website or Use a Website Template?
As most of you know, I recently launched website templates. Some of you may be thinking, why on earth would you do that if you offer custom web design? The thing is, custom web design isn't for everyone. I think it's important to keep web design accessible and give people the ability to build a website no matter what.
4 Tips to Make a Website Template NOT Look Like a Template
Are you considering purchasing a website template? Purchasing a template can save you tons of money compared to a custom web design project, but you may feel some reservations about it. How do you make it look like you didn't actually purchase a template?
Tools for Color Psychology
I think that background is one of the reasons why, for me, color is one of the most interesting parts of design. It's something that's so foundational, we don't even realize the effect it has on us. Our brains process color so seamlessly and effortlessly that we can forget that each color has a different effect on us.
How The Desert Oracle Deck Made Me a Better Designer
Creating my oracle deck was the first time I ever interacted with a force other than my own. Something grand that was compelling me to create art. I didn't know why I was doing it, but I knew I had to.
My Top Podcasts for Spiritually-Focused Businesses (2022 Update)
For those of you that don't know, I'm a podcast fiend. I'm constantly listening to them to gather ideas for my business, life and everything in between. Fun fact, before I became a full-time designer I would spend my mornings commuting to my 9-5 job while listening to entrepreneurial podcasts and I still listen to entrepreneurial podcasts to this day.
3 Easy Ways to Update Your Website on Your Own
For those of you that don’t already know, websites are a living breathing part of your business. They’re meant to grow and change with you over time and not meant to stay stagnant. In the following blog post, I’ll share 3 easy ways you can update your website to make it look and feel fresh for your audience as your business evolves over time.
Running a Business is a Political Act
I wholeheartedly believe that it is your responsibility as a brand to stand up for what's right in the world, which inherently means that business is political.
5 Reasons to Start Blogging Now
A lot of business owners think that blogging is just something that bloggers do. Now, things are much different. Businesses have come to realize that blogging is a really powerful marketing tool. This is why, if you’re not already, you need to start blogging now.
6 Mindfulness Practices that Will Make You a Better Entrepreneur
Do you have what it takes to be an entrepreneur? Entrepreneurship is hard. It’s not for everyone. It really isn’t for the faint of heart. For those of us that have chosen to be entrepreneurs, incorporating mindfulness practices into our daily lives can make the path much easier.
Why Social Media Is a Terrible Marketing Strategy
I hate to be a a party pooper, but seriously, if you’re focusing solely on social media to market your business, you need to change your strategy.
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