Astrobranding Reading
Astrology for Business
Your birth chart, translated into brand direction you can actually use.
A strategic reading for values-led founders who want a brand that looks, sounds, and feels like the person behind it.
What Is Astrobranding?
Astrobranding is a reading of your birth chart through a brand lens, translated into clear direction for your strategy, positioning, visuals, and leadership.
I'm a brand strategist and designer, not an astrologer. For seven years I've built brands and websites for values-led businesses, and astrobranding is where I bring your chart into that work.
So this isn't a horoscope. It's a strategic read on how you lead, what makes you magnetic, and how your brand can look and sound like the person behind it. Every insight lands somewhere practical: your colors, your type, your messaging, the way you show up.
Your Brand Should Feel Like You. Does It?
Maybe you have a logo, a website, even a brand guide. And something still feels borrowed. The colors were trendy. The copy sounds like everyone else in your field. People are interested, but they don't quite trust it enough to book.
That gap usually isn't a design problem. It's a clarity problem. When you can't name what makes you different, your brand can't show it.
Astrobranding gives you that language. Your chart becomes a mirror for your strengths, your leadership style, and the visual world that fits you, so every brand decision after this one gets easier.
What’s Inside Your Reading
Your Astrobranding Presentation
A 30+ page, beautifully designed deep dive into your chart, written for your business, not your love life.
A Video Walkthrough
I record myself walking you through every page, so you can revisit it anytime and hear the nuance behind each insight.
Strategic Direction
How you naturally lead, decide, and create, and what that means for your positioning and messaging.
A Celestial Color Palette
Colors drawn from your chart and translated into a usable brand palette.
Font Pairing Suggestions
Typography that matches the energy of your placements.
An astrologically inspired moodboard
A visual world to guide your brand, your photos, and your next design project.
How Your Reading Comes Together
Book your reading. You'll get a short questionnaire: your birth date, time, and place, plus a few simple questions about your business.
I study your chart through a brand lens. Then I design your presentation and build your palette, fonts, and moodboard.
Receive your reading. Your presentation and video walkthrough arrive within 5 to 7 business days. No live call to schedule; watch it whenever you're ready.
Bring it into your brand. Use it on your own, or bring it to me for a branding or website project built around it. Book within 60 days and your $250 is credited toward your project.
Is Astrobranding Right for You?
Astrology for business is for entrepreneurs, creatives, and spiritually curious business owners who want a brand that reflects their energy, purpose, and the way they naturally operate in business.
This is for you if:
You're a values-led founder, coach, healer, or creative who wants your brand to feel like you, not a trend.
You're launching, rebranding, or pivoting and want clarity before you invest in design.
You have a brand already, but it no longer fits who you've become.
You're curious about astrology and want it to be useful, not just interesting.
This isn’t for you if:
You want a traditional branding approach with no intuitive or spiritual layer.
You need finished design assets. This reading gives you direction; logos and websites are separate projects.
You're looking for predictions. Astrobranding is about self-awareness and alignment, not forecasting.
“Before Alex's Astrobranding Reading, I was deep in thought about my values, trying to see how they could better reflect in my brand. Then, Alex's presentation happened, and it was like she read my mind — beauty, elegance, warmth, simplicity, inspiration, all the values I'd been pondering, were right there. She even delved into my Libra traits in a way that no one ever has before, hitting the nail on the head. Honestly, I'm blown away and so excited to share this transformative experience with everyone I know.”
— Molly Hamill, Transformational Coach
Strategy, Design, & a Little Stardust
I'm Alex McGinness, brand strategist and designer behind Arcoíris Design Studio. I blend strategy and intuition to help values-led businesses become brands people feel.
I've served 80+ clients over seven years as a Squarespace Circle Expert and Shopify Partner. Astrology is one of the lenses I design through. It helps me see what makes you distinct, and design is how I make that visible.
Astrobranding Reading
$250
Includes:
30+ page Astrobranding Presentation
Video walkthrough to revisit anytime
Strategic direction for positioning and messaging
Celestial color palette
Font pairing suggestions
Astrologically inspired moodboard
Delivered within 5 to 7 business days of purchase. Accurate birth time required. Your $250 is credited toward a branding or website project booked within 60 days.
Astrobranding FAQ
You’ve got questions, I’ve got answers.
-
Astrobranding is a reading of your birth chart through a brand lens, translated into clear direction for your strategy, positioning, visuals, and leadership. At Arcoíris Design Studio, it's offered by brand strategist and designer Alex McGinness.
-
A traditional reading focuses on you as a person. Astrobranding reads your chart through a brand lens. I'm a brand strategist and designer and a longtime student of astrology, so every insight becomes direction you can use for your strategy, positioning, and visuals.
-
Not at all. Every insight is explained in plain language and connected to a real brand decision.
-
Yes. An accurate birth time is essential. If you don't know yours, an astrologer can help find it through a process called rectification, and I'm happy to point you to someone.
-
A 30+ page Astrobranding Presentation, a recorded video walkthrough, strategic direction for your positioning and messaging, a celestial color palette, font pairing suggestions, and a moodboard.
-
No. Your reading is asynchronous. You receive a recorded video walkthrough of your presentation, so you can watch it whenever you like and return to it anytime.
-
Your reading is delivered within 5 to 7 business days of purchase.
-
Yes. Many clients use their reading to refine an existing brand, check whether it still fits, or guide their next update.
-
No. The reading gives you direction. Logos, brand identities, and websites are separate projects, and your reading makes a strong foundation for them.
-
Yes. Book a branding or website project within 60 days of your reading, and your full $250 is credited toward it.
-
No. Astrobranding focuses on self-awareness and alignment. It doesn't forecast events or promise specific business results.
-
An Astrobranding Reading is $250.
-
Because each reading is custom and interpretive, all sales are final once your reading is delivered. Please read the details above to make sure it's the right fit before booking.
Your Chart Already Knows. Let's Make It Visible.
If you're ready for a brand that feels like the truest version of you, this is a beautiful place to begin.
Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸
Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸ Ready When You Are ✸ Book Your Reading ✸