Portrait of lead designer Alex in a rainbow outfit with a flower in front of her face

Spiritual Web Design Insights & Stories

Alex sitting on a green velvet couch, holding a book and wearing a rainbow outfit
Branding, Web Design Alex McGinness Branding, Web Design Alex McGinness

Why You Need Branding Before You Need a Website

When you’re running a business, the last thing you want to worry about is figuring out the order you should invest your business in. That’s why I’m making it easy for you today and walking you through why you should invest in brand design before web design. I often have people reach out to me for web design before they have proper branding done.

Read More
Web Design Alex McGinness Web Design Alex McGinness

How to Add a Favicon to Your Squarespace Website

A custom favicon is an important but often overlooked detail on your website. It can make the difference between your site looking DIY version custom built. But wait, what is a favicon? In this post I’ll share what a favicon is, why a favicon is important, how to create one and how to add one to your Squarespace website.

Read More
Web Design Alex McGinness Web Design Alex McGinness

How a Template Remix Actually Works

When it comes to web design, it can be confusing to figure out what the best type of service works for you and your business. Take my own business, for example. I offer both Template Remix sprint services and custom Website Wizardry services as well.

Read More
Web Design Alex McGinness Web Design Alex McGinness

The 5 Most Common Mistakes I Notice on Websites

As a web designer, I spend a lot of time looking at websites. It’s one of those things that I both love and dread doing. Why? Because if a website is amazing, it is such a fun experience. And if it’s bad, well, it’s not. That being said I’ve looked at so many websites over the course of time that I thought I’d share some of the most common mistakes I typically notice on websites.

Read More
Web Design Alex McGinness Web Design Alex McGinness

Is Squarespace, Shopify, or WordPress right for you?

When it comes to building a website, it can be super daunting because there are so many options out there. Should you build a site from scratch or should you use a builder? Or maybe a CMS will be better for you? What about open-source versus a contained system? It can be difficult to discern which option will be right for you and the current stage of your business.

Read More
Web Design Alex McGinness Web Design Alex McGinness

3 Easy Ways to Update Your Website on Your Own

For those of you that don’t already know, websites are a living breathing part of your business. They’re meant to grow and change with you over time and not meant to stay stagnant. In the following blog post, I’ll share 3 easy ways you can update your website to make it look and feel fresh for your audience as your business evolves over time.

Read More

2021 Financial Goals for The Arcoíris Design Co

I’ve been thinking a lot about my business lately and how I want to proceed as a business owner. How can I be as responsible as I want to be in my business? How can I be a true leader and run my business with integrity? So here I am, sharing with openness and transparency about my financial goals and dreams as a business owner in 2021.

Read More
Alex's hand holding a mug that says be a nice human with rainbow text

It’s All in the Details

Ready to Get Started?

Alex holding a design book at her desk showcasing color palettes